AMA Monthly Luncheon
May 20, 2009 - 11:30 AM
Newspaper Advertising? In This Economy? Definitely!
Presented byAmy Soverow, Market Research Manager for The Birmingham News
Both the economy and the business model of the newspaper industry are undergoing dramatic change. So how do The Birmingham News and other dailies adapt to this era and provide advertisers with the best bang for the buck? Join us as Amy Soverow, Market Research Manager for The Birmingham News, answers this question.
Amy Soverow is a veteran media researcher, with more than 25 years of experience. She has been a TV producer, college professor, and analyst for both television and radio consultation firms. Amy has worked with The Birmingham News for almost two years, joining the company after spending eight years as the Research Director for FOX6 WBRC-TV.
Wednesday May 20, 2009
11:30 AM - 1:00 PM
The Summit Club, 31st floor of the Regions-Harbert Plaza, 1901 6th Avenue North
Fee: Members $20, Guests $30, Students $10
Parking: Free for the first 15 registrants - $1.50 off for remaining registrants. Enter the underground lot from 6th Avenue North between 20th and 19th streets; pick up free parking pass (if available) at AMA registration desk or have your ticket stamped for $1.50 discount at Summit Club front desk (next to AMA registration desk).